Freewill !
Auto insurance is in the business of risks. Insurers categorize you with a series of imperfect questions to determine whether you are a good driver or not. Once you're in a category, you get an average, inaccurate price and you have no control over it.
At Freewill auto, we believe that what makes you a good or a bad driver is not a picture at a specific moment, but the actual behavior observed every day.
​
Our vision is to create the most efficient and fair insurance experience using the principles of sustainable development (economic, social, environmental) to create safer roads, eliminate unfair discrimination, influence good behavior and make the world a better place to live.
​
Problems with Auto insurance
Think about it, you have no control over all the questions you answer to get an insurance quote. What is your age, gender, past driving record or convictions, current credit score are all matters over which you have absolutely no control at the time of a quote. Traditional insurers think you can't improve as a driver. They believe that the past reflects the future.
A Brave New World
Usage Based Insurance (UBI)
Using a OBD2 dongle or an application on your smartphone, UBI programs collect telematics variables on your driving behavior. Over the past decade, multiple different studies have shown the power of UBI. As an example, the Canadian study "Cost-aware multi-class AdaBoost to understand driving behavior with telematics" mentioned "that telematics are dominantly better predictors of accident frequency than just typical classical variables used for risk classification”.
​
Connected cars
In 2020, from ABI research, 91% of 15 millions new car sales in the US are connected. From Statista, connected cars represent currently 31% of the total US car parc. This percentage will increase to 52% in 2025, 70% in 2030 and 92% in 2035.
​
The Truth will set you Free
UBI + Connected cars = the Perfect Risk Exposure
Should you be penalized because an insurer classifies you in a riskier group or because your behavior is really erratic on the road? We believe that what makes you a good driver shouldn't be who you are at a specific time, but how you behave every day: are you aggressive, do you drive in riskier places or at more dangerous times, do you drive too much?
​
Real-time Pricing
At freewill auto, we believe that every ride is different and the only way to be fair is to charge each ride based on driving data. As a bonus, we believe that every day you control the level of risk you take. For the same trip, you have the choice to be in a hurry and drive too fast or you can drive carefully, and keep your distance. This is up to you and you can control this to choose how much you want to pay based on the risk you take. You decide which behavior you want to use and get the price you deserve based on your behavior. You can improve and become a better driver in order to save money and make the roads safer. Basically, we give you free will and full control of your price.
​